MJ is Chief Experience Officer and a founding partner of RealityBLU, his second start-up. RealityBLU is a Software as a service company that provides tools for marketers and creatives to create, manage, deploy and measure AR campaigns at scale and without programmers. As a previous agency owner and creative director his career has always been about using state of the art technologies to solve real-world communication challenges for global companies and brands. M.J. is a frequent speaker at industry conferences and events where he shares his expertise in increasing marketing relevance through practical use of mobile apps, video, augmented and virtual reality.